LIVE EXHIBITOR MASTERCLASS WEBINAR

Trade Shows Don’t Cost… They PAY!

But only when exhibitors have a complete process in place for what happens AFTER the show.

This live 60–90-minute exhibitor MasterClass webinar teaches the complete exhibiting process — before, during, and especially AFTER the show — where measurable ROI is ultimately determined.

It can be hosted by trade show organizers, for their exhibitors. Or it can be scheduled directly by individual exhibiting companies, for their entire trade show team.

For more detailed information about hosting or scheduling this webinar, click the appropriate ORGANIZER or EXHIBITOR section below.

ORGANIZERS

For Show Organizers

Better-trained exhibitors get better results… and exhibitors who get better results are far more likely to come back.

This “live” Exhibitor MasterClass webinar helps your exhibitors improve booth performance, visitor engagement, lead qualification, post-show follow-up, and measurable ROI.

Hosted by your organization and presented live by Richard Erschik, internationally recognized as “The Voice of Trade Show ROI,” this webinar provides practical education and instructions exhibitors can immediately apply before, during, and after your event.

EXHIBITORS

For Individual Exhibitors

The booth gets attention. The follow-up gets results.

Most exhibitors work hard collecting names at trade shows… but struggle with what happens after the show.

This webinar teaches a practical process for improving pre-show promotion, booth staff performance, visitor engagement, lead qualification, and follow-up.

Most importantly, your team learns how to implement a practical system designed to achieve 100% lead follow-up instead of allowing valuable opportunities to quietly disappear after the show.and

FOR SHOW ORGANIZERS

Better-Trained Exhibitors Get Better Results… And Better Results Bring Exhibitors Back.

Today many exhibitors continue doing what they’ve always done… and continue getting the same difficult-to-measure results.

This webinar helps exhibitors understand:

what actually creates trade show ROI
why post-show follow-up often fails
how to improve lead response and qualification
how to prioritize opportunities
how to improve measurable results

The webinar is hosted by your organization and presented live by Richard Erschik — featured presenter at the Exhibitor Show for 18 years and internationally recognized as “The Voice of Trade Show ROI.”

A practical, experience-based exhibitor education program designed to improve exhibitor satisfaction, exhibitor performance, exhibitor retention, and the overall value of your event.

FOR EXHIBITORS

The Real ROI Happens AFTER the Show.

The booth got attention. The follow-up gets results. Most exhibitors work hard collecting names at trade shows… but struggle with what happens next.

This webinar teaches a practical DIY post-show process for:

lead response
qualification
prioritization
follow-up
lead nurturing
measurable ROI improvement

Most importantly, exhibitors learn how to implement a practical system for achieving 100% lead follow-up instead of letting valuable opportunities disappear after the show.

No theory. No motivational fluff. Just practical, real-world improvements to your current process.

If you want better trade show results, this webinar will change how you think about the entire exhibiting process.

The Trade Show Ends…

But The Real Opportunity Just Begins.

The exhibitors who achieve the best results are usually not the ones with the biggest booths. They’re the ones with the best process.