TESTIMONIALS

From A Few Trade Show Organizers Who Have Hosted This Training For Their Exhibitors

Peter Eelman – IMTS
“Welcome back as a presenter at our IMTS Exhibitor Workshop. Your subject including post-show lead response management and follow-up is extremely important to our exhibitor’s success.”

Cindy Boyle — Texas Library Association
“I definitely want you to plan to conduct your webinar again next year. Exhibitor feedback has been extremely favorable.”

Heide Krause — Association of Equipment Manufacturers
“I am just finishing up typing the overall evaluation comments from your program. From what I can tell, you should pencil Tuesday July 27 on your calendar to present again at our marketing seminar. Attendee comments included: “Erschik-excellent!” “Great practical advice from Erschik.” “Mr. Erschik was an excellent presenter.”

Steve Carey — National Truck Equipment Association
“Richard’s presentation was so well received by our exhibitors, we asked him to do it again for our exhibitor council two months later.”

Brooke Pierson – IAEE (International Association of Exhibitions and Events)
“Your webinar was our best of the year. The number of attendees who signed up actually exceeded the number of available seats. We had to expand the platform to accommodate the number of attendees, which was a good thing.”

Richard Jefferson – AFS (American Foundry Society
“Richard’s Master Class Exhibitor Training Webinar was well attended by our exhibitors, and the reaction was overwhelmingly positive. I am certain Richard’s training helped participating exhibitors have the best show possible.”

Jennifer Roth – CEDIA
“ I can’t thank you enough as our exhibitors are thanking me for providing them with your webinar – something all show managers should be doing for their exhibitors.”

Chuck Cross – FabTech, Mexico
“Our exhibitors are raving about your webinar. Being available on our show floor for individual consulting was an added bonus.”

From A Few Individual Company Exhibit Managers Who Have Attended This Training

Mr. Bob Wobrink — Eaton Leonard
“Everything you showed us in the webinar is paying off in spades. It’s making my life a lot easier by helping us measure what we have never been able to measure before. Things like trade show and print advertising effectiveness, and what our reps are doing, or not doing, with our leads.”

Mr. Pat Galligan — Waukesha Cherry Burrell
“I turned a $450,000 trade show investment into $4.5 million in sales using the process you showed us in the webinar.”

Mr. Bill Wilde – Mitutoyo
“I learned more from you in an hour than I did in 4-years of college and 12-years on the job.”

Ms. Cristy Grinder – Codonics
“Your workshop was one of the most motivational, thought-provoking sessions I have ever attended. Your method truly enables our entire team to save time while being more effective and introduces an immediate cost savings.”

Mr. Andy Fracica – Coleman
“I cannot say enough good things about your webinar and would recommend it highly to anybody interested in putting life and momentum into their trade show lead generation and follow-up procedures.”

Mr. David Koelliker — President, Austin Davis Industries
“Our sales department has requested that you make a similar presentation to our distributor sales force at our next meeting with them in California. I’m sure it will help to increase the share-of-mind they place on our leads and products.”

Barry Rogers — Director, Global Sales and Marketing, Sunnen
“I have never seen a group of salespeople respond more positively to a presentation than ours did to yours. Especially on such a sensitive subject as lead follow-up.”

Sue Asten – LW Consulting
“Just attended your webinar and it was great – you were right – hadn’t heard of that process before.”

John Hunt – Goodyear Tire and Rubber
“Thank you for your insight. As a 25-year salesman recently given marketing responsibilities, I found your session very helpful. I intend to use the direct mail method with the upcoming Con Expo event.”

Sasi Daran – Metalcam Technologies, INDIA
“I attended your webinar regarding IMTEX Exhibition India on 4th Jan, it was fantastic and very informative. It was completely useful. Got new ways to work in the exhibition.”

Allen George – Columbia Steel
“Your webinar really impressed me. The content about how to better follow up with leads was eye-opening, specific, results-oriented and actionable. I appreciate a speaker who supplies solid ideas backed up by real world examples and experience.”